Vans

Vans Pro Skate Park Series Announces Partnership With International Skateboarding Federation

Vans Pro Skate Park Series OzPress Release: Vans Pro Skate Park Series (VPS) and the International Skateboarding Federation (ISF) today have announced a strategic partnership in advance of the new world championship skateboarding point series’ inaugural qualifying event in Melbourne, Australia this Saturday, April 16th at St. Kilda Skatepark. VPS will partner with the ISF as the official sanctioning body for the 2016 Vans Pro Skate Park Series World Championships.

VPS and ISF will work in tandem to create and uphold guidelines to define and elevate the park terrain discipline worldwide by establishing the premier global points ranking system for park terrain skateboarding, culminating with the official crowning of a park terrain world champion for men and women this August in Malmö, Sweden. The goal of the partnership will promote an influential global platform for organized skateboarding, showcasing expert athleticism while maintaining the unique culture and values of skateboarding.

“In anticipation for the exciting potential of skateboarding in the Olympics, preserving and upholding skate culture becomes an even more critical mission; the only way to achieve this with authenticity is to ensure skateboarding is being represented by skateboarders,” remarks Bobby Gascon, Vans Global Director of Action Sports. “This mutual vision shared by Vans and the ISF forges a partnership that is committed to skateboarding first, above all else.”

Additionally, VPS endorses the ISF as the only true skateboarding federation of, by and for skateboarders, to represent skateboarding worldwide and looks forward to creating a strong foundation for global park terrain competition.

Gary Ream, ISF President, elaborates on the partnership further. “For over 12 years the International Skateboarding Federation has been working to unite the skateboarding community and ensure the best possible representation of skateboarding for both the skateboarders and the fans.” Ream continued, “Following the success of our partnership with Street League Skateboarding and the endorsement of the SLS Super Crown as the ISF World Championship of Street Skateboarding, we’re excited to work with VPS and are proud to endorse their season-ending Malmö event as the ISF World Championship of Park Terrain Skateboarding.”

The first fifteen 2016 Vans Pro Skate Park Series Select Pros have been revealed, prepping the field for an exhilarating qualifiers competition this Saturday, April 16th, at St. Kilda Skatepark in Melbourne, Australia. The inaugural event will be webcast live on www.vansparkseries.com with daily updates shared on social media via @vansparkseries.

Happy Birthday Vans! 50 Years of “Off The Wall” Heritage!

YouTube Preview ImageVans, the original action sports footwear and apparel brand, is pleased to announce the global launch of The Story of Vans on this historic day, Vans’ 50th anniversary. On March 16, 1966 Vans opened in Anaheim, Calif. as a small family-owned brand with big dreams. 50 years later, the Van Doren spirit lives on as one of the largest youth culture brands in the world, fostering a culture of creative expression through action sports, art, music and street culture. Vans commemorates its rich heritage with The Story of Vans series – a visual campaign that is truly the first of its kind – combining a mix of artistic methods to highlight iconic moments from the brand’s 50-year history.

Each story is narrated by a renowned individual and long-time Vans enthusiast. Professional skateboarder and historian of the sport, Jeff Grosso, voices the leading story while iconic skateboarding legend Tony Alva speaks to his own history with the brand in the action sports short. Artist and musician Ray Barbee, Chuck D of Public Enemy and fashion icon and actress Chloe Sevigny lend their vocals for the art, music and fashion shorts, respectively. Visit www.vans.com to watch The Story of Vans and share your own Vans story using #since66.

The ultimate culmination of The Story of Vans campaign and Vans’ 50-year legacy will come to life at 10 House of Vans locations across the globe starting tonight. From New York to London to Hong Kong, guests of the House of Vans will immerse themselves into The Story of Vans. The engaging environment of each House of Vans event will include D.I.Y workshops, shoe personalization, a retrospective look at Vans’ history and curated musical performances featuring Nas, Dinosaur Jr., Wu-Tang Clan, The Kills, Erykah Badu, Jamie xx, Dizzee Rascal, Yeasayer, Shlohmo and more. Vans skateboarding legends and professional athletes will also be in attendance for skate demos and signings.

Vans is honored to celebrate 50 extraordinary years alongside the extended Vans family that have made the brand what it is today. To get in on the House of Vans action and to learn more about the experience, visit the House of Vans website.

South America Extras – Vans PROPELLER Skateboarding Tour

YouTube Preview ImageCheck out some of the extra clips from Vans’ South America Skate Tour with team riders Elijah Berle, Curren Caples, Rowan Zorilla, Kyle Walker, Chima Ferguson, and Chris Russell.

Vans 50 Years Celebration: Vans Pro Classics Anniversary Collection Release

Vans Era Pro 2016Vans is proud to commemorate 50 years of heritage and progression with the debut of the Vans Pro Classics Anniversary Collection featuring the most iconic footwear silhouettes from Vans’ history. These skate shoes have been enhanced with innovative performance features that provide upgraded cushioning and durability exclusively designed for skateboarding. Drop by the Vans Pro Classics site to get more info and see these renovated models such as the Era Pro, Checkerboard Slip-On Pro and Authentic Pro right now.

AVE’s Signature Vans Collection Drops This Week

Ave Shoe ToutVans has announced that they are set to roll out an all new line of Anthony Van Engelen’s skate shoes and apparel. The Vans AV signature footwear and apparel collection launches worldwide March 12th. Learn more about the performance features built in Anthony Van Engelen’s signature Vans collection right now.

Vans to Host Worldwide Celebrations Culminating 50 Years of “Off The Wall”

Vans 50th HOVPress Release: On March 16, 2016, Vans brings together 50 years of “Off The Wall” heritage in action sports, art, music and street culture for a worldwide celebration of creative expression at the House of Vans. Vans’ legacy will be brought to life in ten cities across the globe to celebrate its 50th anniversary alongside the extended Vans family that have made the brand what it is today. From New York to London to Hong Kong, Vans is thrilled to welcome a mix of eclectic performers including Nas, Dinosaur Jr., Wu-Tang Clan, The Kills, Erykah Badu, Jamie xx, Dizzee Rascal, Yeasayer, Shlohmo and more, within an immersive brand environment specially created for Vans’ anniversary year. Additionally, guests at every location will be welcomed to participate in a range of workshops for a hands-on experience that is truly Vans.

The highly anticipated House of Vans experience showcases Vans’ unique culture through multifaceted activations including D.I.Y workshops, shoe personalization, a retrospective look at the brand’s history, curated musical performances, and an interactive, 3-D display of Vans’ 2016 brand campaign, which is set to release March 16. Upon entering the House of Vans, patrons will take a walk through Vans history for an intimate look at memorabilia installations highlighting 50 years of iconic moments. To honor and tell the story of Vans’ design progression, Vans has partnered with esteemed collectors Skateboardmuseum Berlin and @PillowHeat from The Other Side of the Pillow to present a gallery of vintage Vans products. Attending guests will revel in the sounds of a genre-diverse selection of musical talent including punk rock, hip-hop, indie and electronic, all which represent Vans’ unique music aesthetic.

The most exciting component of the House of Vans 50th anniversary events comes from the engaging experience that will bring to life Vans’ 2016 brand campaign. Not yet released, the 2016 Vans brand campaign puts a spotlight on Vans’ 50 years of enabling creative expression through the brand’s cultural pillars. For a sneak peak at the campaign visit YouTube.com/vans.

The March 16 kick off events are the beginning of the global expansion of House of Vans, which further cements Vans’ dedication to fostering creative expression through action sports, art, music and street culture. Throughout 2016, Vans will host a variety of activations including skateboarding demos, music events, interactive design workshops and art installations, all to continue to encourage the creative communities that have supported Vans for the past 50 years. As the cultural hub for Vans, House of Vans seeks to inspire and connect with everyone who enters the space. With two permanent locations, one in New York and the second in London, Vans’ golden anniversary year will introduce pop-up House of Vans experiences to more locations around the globe creating a space where Vans enthusiasts around the world can interact with the brand one-on-one.

The March 16 House of Vans events will be hosted in Austin, New York, Toronto, Mexico City, London, São Paulo, Hong Kong, Seoul, Cape Town and Kuala Lumpur. RSVP today for an event near you and to learn more about House of Vans visit www.houseofvans.com.