Boxed up for the past two decades, these clips from a Hi-8 video tape from 1989 reveal Chris Pastras, Tommy Guerrero, and Jason Lee mixing it up at one of the numerous skate sessions at Studio 43. This skate zone was the first private facility of its kind in San Francisco. In addition to the awesome street skating that the city provided at the time, Studio 43 was our place to ride transitions and progress for the better part of 4 years. The first skatepark era was already dead.
The recycled skateboard jewelry and accessories company, MapleXO recently hosted a fashion show on Friday night March 15th, 2013 as a statement against plagiarism.
At Nemo HQ in Portland, Oregon twenty models took the red carpet wearing skateboards as clothing (literally) to represent the influence of skateboarding in fashion and more directly to mock fashion designer, Jeremy Scott for sending stolen skateboard art down the runway.
“It really struck a chord with us since our entire business is based off of turning skateboards into fashion. As skateboarders ourselves, we take a lot of pride in giving credit back to skateboarding for every piece we make,” says Lindsay Jo Holmes, owner of MapleXO. “We couldn’t just sit quietly with him pulling such a kook move on skateboarding, so we sent the original skateboard art down the red carpet.”
It’s not the first time the skateboard community has been affected by plagiarism. Skateboard artist Michael Sieben’s art was recently mimicked by Target to create an entire line of youth clothing. – Furthermore, the overall style of the skateboarding subculture is constantly exploited in fashion trends that often teeter the line of plagiarism.
“Inspiration is great. Plagiarism is just wrong. Artists and creators deserve credit for the ideas they bring into this world. Shameless rip offs of their work should be shunned,” says Holmes
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MapleXO has been directly affected by plagiarism a few times. One example is the nearly identical copy of their recycled skateboard iPhone case that was mass distributed and portrayed as an original creative accessory by a larger company out of southern California.
“In our case, the more skateboards that are recycled the better, so we tend to just ignore the copy cats,” explains Holmes, “After seeing the plagiarized Jim and Jimbo Phillips art, however, we felt like a statement had to be made and since we bridge a gap between skateboarding and fashion, we felt compelled to take charge”
Songs from memorable skateboard video parts played as the models walked and a “Program” was passed out at the show with the song and video credits. The Vulture Couture Fashion Show and installations pointed a middle finger to the copycats, fakers, and takers of the skateboard subculture by literally bringing the spotlight back to the original source of its influence in fashion – skateboarding.
Exactly when is the right time for one to turn pro? Well, for one, when that skater has properly earned it with video parts, magazine coverage, tours, demos, shop appearances, web clips and an overall good attitude and connection with other skaters. Perhaps a few contest placings can’t hurt either. One such individual has rightfully attained all of this and the skateboard market has demanded a board with his signature on it. This year’s newest rookie pro is Element’s Evan Smith. His video project “The Evan Smith Experience” releases this Thursday, March 21st, along with his first edition pro model product. Congrats pal!
In other happenings, vert veteran Paul Zitzer has been added to the Roger Skateboards squad. Paul Shier and Nick Jensen’s emerging new board company has announced five of its six team riders so far. In addition to themselves, the team includes Tom Knox (UK), Sylvain Tognelli, and Jon Nguyen. Who’s got the final spot?
Stereo has welcomed Ben Fisher to their team of agents. Hot on the heels of the “CSFU” release, little ripper Chris Russell has been enlisted to Creature’s band of fiends. Nick Tucker has earned a proper spot on the Supra team and Roger Skateboards has re-turned Canada’s Nate Lacoste pro with this stack of footage.
Over the weekend John Magnusson and his crew delivered another great Vert Attack gathering and competition at the Bryggeriet Skatepark in Malmö, Sweden. For those of you not familiar with this skateboarding event, the live webcast footage has been embedded below. Have a look and watch the action with the Pros, Ams, Masters and Juniors from all over the world as the Dutchman Stan Postmus delivers the play-by-play commentary from the flatbottom. WWE stlye indeed.
Complete results can be found through the official Vert Attack/Skate Malmö site.
1. Sam Beckett (UK)
2. Jüergen Horwarrth (GER)
3. Giorgio Zattoni (ITA)
4. Renton Millar (AUS)
5. Josh Stafford (US)
6. Jake Andersson (UK)
7. Brad McClain (US)
8. Lincoln Ueda (BRA)
Filmed over a couple of trips to Philadelphia during the fall of 2012 and winter of 2013, Mark Suciu makes his official debut for adidas Skateboarding.